Crisis Management Trends...

This is the final chapter in our book! We have successfully planned how to best avoid and tackle a crisis if Tiffany & Co. were to encounter one. The last chapter wraps up the whole book and discusses trends in Crisis Management.
As the development of the landscape theory continues a theme we will see internally is that organizations will begin to increase the amount of planning they put into crisis management. Crisis will not be seen as much externally as they will affect the organization on the inside as a whole. The victims of crisis are going to becoming more and more public and will be seen as major stakeholders for the organization at the time of the crisis and the stakeholders will lose more and more trust in the organization.
As organizations strategically plan for a crisis in the future the crisis management plans are going to be primarily electronic based and it will be an ongoing process for the organization. Externally crisis management teams will be interacting with more than just those involved in their own organization. We will see a lot of collaboration amongst separate teams and stakeholders.
When the crisis finally hits in the future the main way to communicate with the public will be through the organizations website. Externally as the internet continues to grow it will have much more of an impact on the outcome of a crisis whether positive or negative. The public can communicate with each other much easier now thanks to social media, this could be either good or bad for organizations.
Organizations will continue to try and learn from a crisis after it hits and it is encouraged to research both internally and externally. An organization should really try to get feedback from as many people as possible including those affected and not affected by the crisis, this way they can learn from mistakes and how they can avoid this from happening again.
In conclusion, as you have seen throughout my blog, Tiffany & Co. is not an organization that has dealt with a majorly known crisis in the past. Hopefully with the help of my blog and research if there were something to happen Tiffany & Co. would be able to avoid it or deal with it in a successful manner.